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History is the tool for which we reach to try to understand and
thereby control an unknown future. It is a natural human tendency,
built into the biology of our species, to try to understand the new by
analogy with the familiar. Kahneman and Tversky call this tendency the
"anchor and adjust" heuristic. When confronted by something new, the
human mind assimilates it to the pattern of something familiar then
adjusts the model in the light of experience.

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